Can You Achieve Global Reach With An E-commerce Startup?
From the time when businesses first existed in human life, business managers and entrepreneurs have had to think and make decisions about making their businesses successful in an ever-evolving and increasingly competitive environment. E-commerce startups that have achieved success on a global scale are the ones that have been able to cope best with these difficulties and conveniences.
All trends affecting competition and trade have been among the topics that managers and entrepreneurs are most interested in. Developments in the internet and information technologies also make their effects felt in trade.
The current state of computer and internet technologies has created communication opportunities at a level that people are not accustomed to. The Internet has reduced the distances between producers, intermediaries, and consumers in terms of communication and made all actors in trade much more accessible.
According to the We are Social 2022 report data, by the end of 2022, 63.5% of the world’s population will be using the internet (approximately 5.07 billion people). This has led to the spread of e-commerce startups, where enterprise and commercial projects are also carried out online.
What Are the Advantages of E-commerce for Entrepreneurs Seeking Global Markets?
The opportunities provided by communication and computer technologies have begun to change the structure of trade and have enabled the concept of electronic commerce (e-commerce) to enter our lives. It is a fact that all parties are aware of and cannot deny that an extraordinary change has occurred in trade and competition with e-commerce startups.
Business managers and entrepreneurs are now constantly thinking about how to be successful in a competitive environment dominated by the Internet. The line between e-commerce startups and commerce is rapidly disappearing day by day.
According to studies, an e-commerce startup is a huge business opportunity that merchants cannot afford to miss. Increasing sales over the Internet and decreasing operating costs are the most important advantages offered by e-commerce startups for traders.
How Can Entrepreneurs Overcome The Challenges Of International E-commerce?
Entrepreneurs who manage e-commerce projects benefit from some strategies for global-scale e-commerce projects. Local market analysis, taking advantage of ready-made e-commerce platforms, taking advantage of digital marketing methods, working on global payment options, and infrastructure expansion are the most common.
Although there are many methods used in the field, the concepts of e-commerce and e-commerce entrepreneurship, which came into our lives in the 90s, have a short data history.
Many factors such as current developments, the Covid-19 pandemic, the widespread use of smartphones, the rapid development of technology, and the globalization of the economy have affected e-commerce startups, and the World Health Organization reported pneumonia cases at an unacceptable level in Wuhan, China, on December 31, 2019.
On January 5, 2020, a new coronavirus that had not been detected in humans before was identified. After the epidemic called COVID-19 emerged in China, it affected the whole world within three months.
As the process continued, people in our country, as well as around the world, had to spend time in their homes for months, without physical connection with the outside, to protect themselves from the epidemic, in line with the decisions of the central governments.
During the COVID-19 period, when physical shopping opportunities were limited, consumers had to fulfill their needs online via phones, tablets, and computers. Research on e-commerce and entrepreneurship shows that both areas have significant impacts on economic growth and wealth creation.
What E-commerce Platforms And Strategies Enable Global Expansion For Startups?
Nowadays, instead of starting an e-commerce initiative from scratch, many platforms and websites offer ready-made e-commerce platforms. E-commerce entrepreneurs can launch e-commerce projects on a global scale by choosing the most suitable one among popular options such as Shopify, WooCommerce, and Magento.
With the increase in the use of information communication technologies, especially the internet, the corporate world is rapidly turning towards e-commerce. Because the Internet allows consumers to enter the global economy, they can compare prices across regions, learn how they vary with demand, and recognize substitution.
ıThus, buyers gain a distinct advantage. Thanks to market openness, consumers can easily compare e-commerce startups’ offers from different websites.
What Are The Key Considerations For Cross-Border E-commerce Logistics?
Logistics is an important unit for cross-border e-commerce projects. For the logistics process to continue properly, customs procedures must be known in detail. Shipping costs should be planned by e-entrepreneurs and buyers should be informed about delivery times.
Due to developing technological opportunities and the effects of globalization, e-commerce affects the trade and economic order of the whole world, creating new opportunities, new markets, and a new competitive order. In a world that has become almost a single market, e-commerce makes it possible for every producer and seller to reach almost all consumers.
Producers and consumers, who are especially advantageous in benefiting from the opportunities offered by technology, have increasingly incorporated e-commerce into their lives. People’s ability to access the internet plays an active role in their greater involvement in e-commerce startups.
Can You Share Success Stories Of E-commerce Entrepreneurs Going Global?
We can mention Amazon as a great success story of e-commerce entrepreneurs gone global now. He founded his company in a garage with the capital he borrowed from his father. He hires two programmers to prepare the codes for the website.
First, he thought of the name of the site as awake.com, and then, while thinking that it should be called relentless.com, the Amazon River came to his mind and he decided on Amazon, loving the idea that it coincided with the meaning of the big company he dreamed of.
Amazon, which went public in 1997, attracted much more attention than expected and Jeff Bezos began to gain fame. He spends all the money he earns on improving himself and his company.
It is recorded that Amazon, which could not make a profit for 7 years despite developing and growing in a short time, had a loss of 2.5 billion dollars. While Amazon announced its first profit of 5 million in 2001, other companies were going bankrupt or trying to avoid going bankrupt.
Jeff Bezos, who was positive about the idea of investing, purchased shares from Google, which was just becoming popular, in 1998. Thus, it is inspired and remembered even today as a great example of success for e-entrepreneurship.
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